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About Beni

BENI was created by sisters Autumn and Kailli Jarmel in 2023 to bring people together through creative, hands-on experiences. It began with permanent jewelry—custom, welded pieces made to last—and quickly grew into a full-service event brand offering custom hats, bag charms, floral bouquet stations, and DIY party kits.

From sorority events to boutique activations, Beni Bars are designed to make every gathering more personal, interactive, and memorable. Whether we’re setting up in person or shipping the celebration nationwide, we help hosts create something truly special.

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“We’re building more than just event stations—we’re creating space for people to celebrate and make something that lasts.”
— Autumn & Kailli Jarmel, Founders of Beni

Named after their hometown in the Bay Area, Beni also means “blessed” in French—an accidental discovery that felt like fate. That meaning guides every part of the business, rooted in their faith and love for creating joyful, lasting moments.

Celebrating 2 Years of Beni

Since launching in 2023, Beni has helped thousands of guests celebrate life’s most meaningful moments across California and beyond. 

From welded keepsakes to custom hats and shipped kits, the Beni Bar experience continues growing, evolving, and inspiring.

Want to learn more?
Visit the FAQs, explore Event Services, or check out our DIY Kits.

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